Four lessons we can take from the Family Frost ice cream trucks

11.12.2018

When millenials hear Family Frost, it reminds them of childhood: the yellow cars, the melody and the taste of ice cream. Selling ice cream from a mobile truck is popular all over the world because this business strategy effectively uses generally applicable rules of selling. Here are four lessons that we can take from Family Frost and their ice cream business.

Illustration

Do you want to read the whole article?
Get a subscription for free or from CZK 58 per month

For companies, the subscription costs from CZK 1,490 per year plus VAT. For private persons and self-employed persons for CZK 690 per year, including VAT.

Attention: Special Offer, by the end of the year use the offer for 30 days for CZK 149. However, you can also get the subscription for free.

Don't know how to proceed? See the complete subscription terms or contact us.

Order the subscription

I already have the subscription

Four lessons we can take from the Family Frost ice cream trucks

Do you want to read the whole article?Get a subscription for free or from CZK 58 per month

Do you want to read the whole article?
Get a subscription for free or from CZK 58 per month