A great way to get to new prospects is to have your current clients refer you to new potential customers themselves. Referrals are people that are from the same background as the people who are already your customers, and they are likely to have the same problems, needs and possibilities. Many salespeople underestimate the power of referrals, even though it is one of the most efficient forms of prospecting. Today, we will show you what steps you need to take in order for your customers to give you referrals to their acquaintances, colleagues and relatives.
