Failures are connected to sales and they are its necessary part, often on a daily basis. A prospect's rejection is a common part of the life of any salesperson, and it is refusal that worries many sales professionals unnecessarily. Your reaction to refusal should include taking the rejection positively and trying to learn your lesson from the event and draw conclusions that you can use in the future. In this article, we will focus on the idea how a failure should be used in a positive way.
