Have you ever thought about what makes charismatic people charismatic? Also, what makes one lecture something that you enjoy watching and that inspires you, and another that bores you and that you take nothing away from? Of course, there are many different factors, but one of the most important is that the people you like to listen to have the ability to speak so that the audience can relate to what they're saying. One of the best ways to make that happen is to tell stories. Today we'll show you how to best incorporate stories into a speech or lecture.