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Offering a brand new product? 4 tips to prevent failure

24.11.2016 Print

Introducing a new product on the market and selling it is in many ways different from trading established, well-known products and services. The salesperson needs to reflect on these specifics to ensure the new product finds its place on the market.

What are the basic pieces of advice in terms of selling a new or unique product with which people have no experience?

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