Marketing – HR news

3 marketing lessons of Trader Joe’s

Trader Joe's is an American chain of convenience stores, which is specialized in selected foods and beverages. It is very successful and manages to keep a strong…

Článek v rámci předplatného What is the ROI of your trade show booth?

Beautiful stands, expensive tickets, glossy brochures. It was a wonderful…

How to improve you customer experience

Článek v rámci předplatného How to improve you customer experience

Providing first class customer service is not enough - that should be…

13 lessons of WOM Marketing

Článek v rámci předplatného 13 lessons of WOM Marketing

13 lessons of WOM Marketing Word of mouth marketing is trying to work with…

Článek v rámci předplatného LinkedIn to launch new tools for marketers

LinkedIn plans to introduce new functions for companies, which will enable…

Článek v rámci předplatného Google AdWords new feature: Location targeting

Google Inc. improved its search function by …

The specifics of selling in start-ups

The specifics of selling in start-ups

If you are setting up a business, certain recommendations regarding sales…

Google+ launches the first ATL campaign

Google+ launches the first ATL campaign

United Kingdom - Google launches its first big ATL campaign for Google+ to…

A novelty or a new trend?

A novelty or a new trend?

Marketing planning should ideally be able to recognize what novelties are…

Find out the real social media ROI

Článek v rámci předplatného Find out the real social media ROI

Before social media, marketing was easy to measure: You just compared the…

How to sell your marketing strategy to the sales department?

Článek v rámci předplatného How to sell your marketing strategy to the sales department?

In order to achieve a continuous inflow of customers,…

Článek v rámci předplatného Product differentiation

Products can be differentiated from competition based on quality, service…

SEO: Don't forget to optimize your press releases

Článek v rámci předplatného SEO: Don't forget to optimize your press releases

Most of the media today is published on the Internet, and you certainly…

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