United Kingdom - Google launches its first big ATL campaign for Google+ to increase the number of active users. Under the title "That's the Plus," it demonstrates…
Marketing planning should ideally be able to recognize what novelties are…
How to sell your marketing strategy to the sales department? In order to achieve a continuous inflow of customers,…
Product differentiation Products can be differentiated from competition based on quality, service…
SEO: Don't forget to optimize your press releases Most of the media today is published on the Internet, and you certainly…
Segmentation strategy: The need for a regular revision Have you tested creative, slogans, calls to action, and your conversion…
LinkedIn announced the launch of a new program that allows following a…
Microsof t's share price has fallen by about half since late 1999. …
Two-thirds of U.S. marketers believe in success through SEO Based on the U.S. report by Valpak and the Cox Media Group, businesses are…
Planning to expand your market? Focus on Brazil The best way to effectively enter Brazilian market is to get connected with…
Marketing lessons from Kodak?s bankruptcy According to Kodak´s CEO Antonio M. Perez, the company´s file…
9 issues why sales don?t like marketing It is well known that the success of the company lies in the cooperation of…
