The main marketing trends for 2017 With the end of the year almost here, it's now an ideal moment to consider the development in marketing in 2016 and estimate the trends for the following year. What…
Machine learning in content marketing: A blessing, or a threat? Artificial intelligence is a broader term than machine learning. It covers…
Global advertising expenditure in social media will grow 72% between 2016…
Content marketing today is the king of B2B marketing. The volume of…
5 simple tricks to make your content marketing more effective Content marketing is a way of presenting your brand by offering users and…
6 tips to get your marketing content shared by users Social networks and their interconnectedness opened an entirely new field…
Use your blog to generate leads Driving leads is what inbound marketing is all about. However, it is a…
Just-in-time marketing can deliver a higher return on marketing dollars and…
3 lessons learned from unsuccessful marketing campaigns Thank goodness for the mistakes made in the past by less successful…
Guide to turning your content marketing to purchases Engagement increases the chances of lead generation and conversion. Make…
4 current trends in modern marketing The development of marketing strategies and techniques goes hand in hand…
Avoid marketing misfiring: 4 pitfalls you need to avoid 1) You are sending out a one size fits all messages More than 85 % of…
Company logo matters: its shape affects how consumers perceive you (2/2) The first article explained how certain shapes bring about certain feelings…
