If a sales meeting is going as it should, you have made a sufficient needs analysis and also answered all the prospect's questions, so there is only one thing left – getting to the close itself. This “invitation” to proceed to the purchase should not come as a surprise to the client. It is a point that you need to get to step by step, gradually over the course of the whole meeting. However, you usually still have to make a little push at the end. Here is a list of four questions that will serve as segues that will get you to the final phase of the meeting.
