Telling your "hero story" in 8 steps What sells your product or service is not data but emotions. If you want to catch your audience's interest, tell them the story of your previous customer. Describe…
It happens from time to time that a big and important company struggles…
How to present your business in the best way More than ever, customers do not buy products because of the company, but…
5 reasons to attend trade fairs Do you think about whether or not to attend trade fairs? They have their…
The process of business-to-business sales is changing. Salespeople no…
Increase the effectivness of your sales team by using video If you want to increase the productivity of your sales team, you should…
Why are some start-up businesses successful while others fail? The basis…
In the early 1960s, an American psychologist and university professor…
Four types of customer´s mistrust and how to fight it Your response to different types of skepticism varies according to the…
Make your meetings time-effective Do you have a lot of meetings during the day either with your team or with…
Facebook announced last week that now we can send money directly to our…
Make business travel as effective as possible Business travel is an effective way of cooperating with new clients,…
Make your PR campaign successful Hiring a PR agency does not automatically guarantee success. The world of…