Marketing – HR news

Článek v rámci předplatného Management of Lego is forced to take an exam on social media

Danish Lego Group requires its senior management to pass an exam about social media. The aim is to explain to them the importance of this form of communication with…

Článek v rámci předplatného Google blasts the difference between mobile and desktop advertising

If you buy advertising on Google, you are now going to become a mobile…

How to overcome sales objections

Článek v rámci předplatného How to overcome sales objections

Objections are an integral part of a sales process. If you think you're not…

PR must change fundamentally if it is to survive the current media storm

In modern communications, there are now three main turbulent forces:…

Tell a story like the Walt Disney Studios

Článek v rámci předplatného Tell a story like the Walt Disney Studios

Today is the first day of the 6th Annual Social Media for PR and Corporate…

Why customers do not trust you?

Článek v rámci předplatného Why customers do not trust you?

Customers buy products from someone they trust. Unfortunately, many…

Článek v rámci předplatného When the media wrong

It has happened many times - the media accused an innocent person and…

The most common sales objection: "We already have something similar"

The most common sales objection: "We already have something similar"

"I already have something like that," or "we are talking to someone about…

How to properly comment on blogs

How to properly comment on blogs

Commenting on blogs may be a good marketing step. If you write a meaningful…

How to get back a lost customer?

Even the most reliable companies loose some customers. The difference…

How to answer the most important question of customers

Článek v rámci předplatného How to answer the most important question of customers

Every customer wants to know one thing: Why should I buy from you? Selling…

The most important rules of selling

The most important rules of selling

The Forbes magazine had experts to provide selling advice, what a sales…

How to attract people to your social media

Článek v rámci předplatného How to attract people to your social media

When setting up your social media presence, you are starting from scratch.…

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