The pyramid of priorities and needs of B2B clients In the middle of the twentieth century, psychiatrist Abraham Maslow came up with the pyramid of human needs that shows people's basic needs and priorities. This…
Similar to romantic relationships, the first meeting with a client is also…
How can the marketing and sales departments finally stop fighting? It is a long-standing problem in many companies, and in many companies it's…
Online marketing done right: Refreshing your old content Repurposing is a new trend in online marketing today. Content creation isn'…
It is something that the sales specialists keep repeating all the time:…
5 steps towards achieving better self-discipline Discipline is what often makes the difference between the successful and…
Three ways of anticipating problems in customer service Good customer service can quickly and effectively solve all the problems…
What most frequently prevents interpersonal communication from being effective Good communication skills are the basis of the art of selling. But talking…
7 tips on how to quickly improve your business results Are your business results getting worse, do you have troubles hitting your…
Expert advice: Seven tips on social networks for start-ups Social and professional networks offer start-ups a unique opportunity to…
Writing e-mail subject lines: An art worth mastering In many cases, it's the e-mail subject that makes the difference between…
Telephone selling can be a very efficient selling tool if the salesperson…
Social media presence: getting it right Social media is a direct way of getting in touch with consumers of your…