In most cases, retaining a client is simpler, cheaper and less time-consuming than seeking and attaining a new one. Moreover, thanks to upselling, a better revenue…
In business we're often faced with a decision that must be made…
Gaining clients is one thing; retaining them is another. The former can be…
Thank goodness for the mistakes made in the past by less successful…
The client-salesperson relationship has its rules and making a professional…
In an age of social networks and direct marketing, the good old e-mail…
Every salesperson has experienced a client who, after a while, makes the…
Most sales literature and training focuses on techniques used in the…
Steve W. Martin is an American coach, author and lecturer at the University…
To a certain extent, it is not so relevant what product you sell and of…
A salesperson is someone who must offer prospects a solution to a specific,…
It is a typical question that we hear, in various forms, repeatedly in…
Heather R. Morgan, a specialist in e-mail marketing campaigns and founder…